Terms of Service

Last updated: September 13, 2026

1. Acceptance

By accessing or using esek.io ("the Service"), you agree to be bound by these Terms of Service. If you do not agree, do not use the Service.

2. Description of Service

esek.io provides a web-based platform that allows businesses to manage customer conversations via the WhatsApp Business API, including AI-assisted replies, appointment booking, and media exchange.

3. Service Delivery

Access to the Service is provisioned automatically and immediately upon successful payment. The Service is delivered online via your account dashboard at app.esek.io; no physical goods are shipped. You may begin connecting your WhatsApp Business Account and configuring your workspace as soon as your subscription is active. If access is not available within 30 minutes of a successful charge, contact support@esek.io.

4. Eligibility

You must be at least 18 years old and legally authorised to act on behalf of any business entity you register. By using the Service you represent that these conditions are met.

5. Accounts

6. Acceptable Use

You agree not to use the Service to:

Fair use (AI and lead volume). Where a plan advertises “unlimited leads,” that allowance covers normal human business operations. Automated spam, bot attacks, or sustained usage exceeding 3,000 AI interactions per month per account may be paused for review. We may enforce technical limits (including rate limits) to protect the platform and third-party API costs.

7. WhatsApp Business API Compliance

You are solely responsible for complying with Meta's WhatsApp Business API terms and policies when using the Service to communicate with end users.

8. Intellectual Property

The Service and its original content (excluding user-generated data) remain the exclusive property of esek.io. You retain ownership of any content you upload or transmit through the Service.

9. Disclaimer of Warranties

The Service is provided "as is" without warranties of any kind, express or implied. We do not warrant uninterrupted, error-free operation.

10. Limitation of Liability

To the fullest extent permitted by law, esek.io shall not be liable for any indirect, incidental, or consequential damages arising from your use of the Service.

11. Fees, plans, and subscription periods

Published prices and plan descriptions on our website or at checkout are an invitation to subscribe. The fees, limits, and features that apply to your current prepaid subscription period (for example a monthly or annual term you have already paid for) are those you agree to at checkout or in your order confirmation for that period.

Renewals if we bill you directly. When a period ends, any renewal is a new offer. We may invite you to renew on updated prices, limits, or terms. If you do not agree, you may decline to renew. Where applicable law requires notice or consent for price or other material changes, we will follow it.

Renewals if you subscribed through an app store. A subscription bought inside the Esek app works differently, because the store handles the renewal and we do not. It renews automatically at the price already held by the store, for as long as you leave it running, and you stop it by cancelling in the store rather than by telling us. If we change the price of a subscription you already hold, that change runs through the store's own process, and the store notifies you well before the new price could apply. Apple asks you to actively agree when the increase is above the threshold Apple publishes for your country, and in the countries where Apple requires consent for any increase at all; below that, Apple notifies you and the subscription renews at the new price unless you cancel. Google Play distinguishes two kinds of increase: one that needs your agreement, where the new price does not take effect unless you accept it, and one that does not, where Google Play notifies you in advance and the new price applies at your next renewal unless you cancel or switch plan first. Wherever your agreement is required and you do not give it, the subscription ends at the end of the period you have already paid for instead of renewing at the higher price. Section 5 of our Refund Policy sets out where to cancel on each store and how refunds work there.

12. Rented phone numbers

If you subscribe to a phone number from us, we rent that number from a telecoms carrier and make it available for your use. You do not own the number and you do not acquire any right of ownership in it. We hold the contract with the carrier and pay the carrier for as long as your number subscription is active.

Your WhatsApp account stays yours. The number is registered on a WhatsApp Business account that belongs to you, under your own business name and logo. We do not own or control that account, and nothing in this section gives us any claim to it or to the messages, contacts, or other data in it.

Availability. A specific country or area code is offered subject to carrier availability and to the carrier's own conditions of use for that range. If the range you chose is unavailable, we will offer you an alternative before charging you. If a carrier withdraws a range or changes its conditions in a way that prevents lawful use, we may need to replace your number, and we will give you as much notice as we reasonably can.

Acceptable use. You must not use a rented number in a way that breaches these Terms, Meta's WhatsApp Business policies, or the telecoms rules of the country the number belongs to. Some carrier ranges carry their own restrictions. Serious or repeated breaches may result in the number being withdrawn immediately, in addition to any other remedy available to us.

When your subscription ends. If your number subscription is cancelled, lapses, or is terminated for non-payment, your right to use the number ends with it. We will keep the number reserved for 30 days after that date so you have time to resubscribe or to move your WhatsApp Business account onto a number of your own. After that period we may return the number to the carrier, and once returned it cannot be recovered. We will unregister the number from your WhatsApp Business account, or help you do so, before returning it.

Porting out. There is no automatic or self-service way to take a rented number with you. If you want to explore moving one to your own name or to another provider, contact support@esek.io before your subscription ends and we will tell you whether it is possible for that number and what it would involve. We cannot promise it in advance: whether a number can be ported depends on the carrier and on the rules of the country the number belongs to. If you need a number you can count on keeping, use a number you already own instead. Connecting a number you own is always free of any number fee.

Fees. The number fee is a recurring charge billed alongside your plan, and is subject to section 11 and to our Refund Policy. Ending a number subscription part way through a paid period does not create a prorated refund of that period.

13. Payment Data and Card Details

How your payment is handled depends on where you subscribed.

If we bill you directly, for example when you subscribe on our website, your credit card details are not stored on esek.io servers and are not transferred to any third party. Card data is transmitted directly to our PCI-DSS-compliant payment processor solely for the purpose of processing your payment.

If you subscribed through an app store, that store takes the payment and we do not. Your card details go to the store operator, never to us and never to our payment processor: we do not see them, store them, or receive them in any form. On an Apple device that operator is Apple, and Apple's own terms and privacy policy govern the payment. Apple tells us only that a subscription is active. Section 5 of our Refund Policy covers what else follows from the store being the seller of record.

14. Changes to these terms

We may update these Terms of Service from time to time. For subscribers with an active prepaid period, changes that materially disadvantage you generally apply from your next renewal unless applicable law requires otherwise or you accept an update earlier (for example by clicking to accept in the product). We may still make changes required for legal, security, or compliance reasons, with reasonable notice where practicable.

After we post an updated version, continued use of the Service means you accept the updated terms for new subscriptions and activity; obligations for a period you have already paid for are governed by the terms in effect when you paid, except as required by law.

15. Contact

Questions? Contact us at legal@esek.io.

16. Who we are

esek.io is a sole proprietorship (עוסק מורשה) registered in Israel.

Our Israeli business registration number is available on request from legal@esek.io.

Subscriptions purchased on this website are sold by Paddle.com Market Ltd as merchant of record. Paddle is the seller on that transaction, issues the invoice, and handles applicable tax. Purchases made through an app store are sold by the store operator, as described in section 13.

17. Data processing

Where esek.io processes personal data on your behalf through the Service, our Data Processing Agreement forms part of these Terms of Service.